Question

People are seeking for opportunities that will assist them in reaching their goals. Marketing yourself can be a good choice, which can help you achieve your goals. Though when people talk about marketing, they usually think that this is about producing a sale, it does not necessarily have to be.

If you are an employee then you want your boss to take your ideas, and if you are on a job hunting then you want to find a good position. So in reality, marketing really leads to sale. So marketing yourself means you are simply “selling” yourself!

The common problem in marketing yourself is that most people think that it is unpleasant to market themselves. They think that marketing concerns only to a business. Of course, this is absolutely not true. People who want to attain the success they desire must promote themselves.

Marketing yourself is a useful tool. The better you market yourself, the more opportunities you will have. Marketing yourself does not really mean telling every person how beautiful and wonderful you are. It means letting your prospective employer know that you exist or you can do something better.

There are actually several different ways of marketing yourself. But there are only two primary ways that you carry out. The first is to find ways to reach out to others and the second is to construct ways in order for the people to find you and make connection with you.

To reach out and touch the lives of others, you have to be a good person and a good employee. In that way your good reputation will follow naturally. Have a brief and concise message that you can share with others. When you market yourself, you tell people who you are and what you can do for others. Plan well and practice your message.

In constructing ways for the people to notice and make connection with you, you must be open to them. Communication is a great opportunity to make an impact especially when you market yourself. You also communicate by what you are wearing. Know the appropriate dress code and have plenty of time to decide what you will wear. Just remember to make a great first impression!

1.What is the main idea of the passage?

A. Marketing yourself is a business.

B. The subject of marketing yourself.

C. The ways of marketing yourself.

D. The problems of marketing yourself.

2.According to the passage, as to marketing themselves, most people tend to feel ______.

A. confident    B. cheerful

C. terrible    D. appropriate

3.In order to market yourself well, you can do these things EXCEPT ______.

A. be open to others    B. praise yourself

C. wear appropriately    D. have a brief and clear message

4.From the passage, we can infer that people good at marketing themselves must be______.

A. communicative    B. humorous

C. hardworking    D. beautiful

Answer

Marketing yourself can be a good choice。☞B选项The subject of marketing yourself.

【解析】人人都是推销者，人的一生就是在不断推销自己—不论是在工作、生活或是爱情中，推销自己，是为了让别人注意到自己，成为人生舞台上的主角；推销自己，是让更多的人接收自己，自然地融入人际关系中；推销自己，是完美地展现自己，真正实现人生价值。

1.主旨大意题。根据首段Marketing yourself can be a good choice, which can help you achieve your goals.可知本文介绍了“自我推销”这个话题。故选B。

2.细节理解题。根据第三段The common problem in marketing yourself is that most people think that it is unpleasant to market themselves. They think that marketing concerns only to a business.可知大部分人认为自我推销是不好的事情，他们认为推销只和商业有关系。所以感觉推销自己很糟糕。故选C。

3.细节理解题。根据第四段Marketing yourself does not really mean telling every person how beautiful and wonderful you are.可知 “自我推销”时不要一直赞扬自己，题干要求选出不能做的事情。故选B。

4.推理判断题。根据最后一段In constructing ways for the people to notice and make connection with you, you must be open to them. Communication is a great opportunity to make an impact especially when you market yourself可知本文 “自我推销”时，你要擅长交流沟通。故选A。

【名师点睛】

1.B【解题剖析】此题属于主旨大意中的（1）一一标题类。此题型要求考生在理解文章后归纳文章要点，概括中心思想。考生需要分析文章的篇章结构，抓住文章的开头或结尾，从而找出能概括文章的主题句。主题句的特点：（1）语言特点：归纳性、概括性、抽象性；（2）位置特点：主题句常出现在“总结性”语言的“信号词”后，如：in summary, in a word, as a result, finally, in short, in conclusion和in brief等；主题句常出现在“转移话题式”语言的“信号词”后，如：but, however, nevertheless,Hence等。标题的语言特点：独特新颖 、概括性强、短小精炼。

【答案定位】根据第一段中的Marketing yourself can be a good choice, which can help you achieve your goals.可知本文介绍了“自我推销”这个话题。

【推理关系】题干What is the main idea of the passage?☞文章内容Marketing yourself can be a good choice, which can help you achieve your goals. ☞概括总结☞介绍了“自我推销”这个话题☞标题