Question

Amazon is breaking into physical retail in a new way. The online retail giant revealed a new kind of physical store concept in a video published on Monday.

The store, called Amazon Go, doesn't work like a typical Walmart or supermarket. Instead, it's designed so that shoppers will use an app, also called Amazon Go, to automatically add the products that they plan to buy to a digital shopping cart by scanning a QR code(二维码). They can then walk out of the building without waiting in a checkout line because Amazon will charge their Amazon account and send them a receipt.

The first Amazon Go store is located in Seattle, where Amazon is headquartered. For years, there have been rumors the e-commerce company would expand its dominance from digital to physical shopping. Amazon began experimenting with physical bookstores a year ago, but Amazon Go may mark its boldest bet on physical ones yet. By removing much of the staff needed to operate a store, Amazon keeps costs lower than traditional competitors. It's also in a strong position to bring together data on its customers' shopping habits online and offline to make better suggestions in all situations.

However, Amazon's move deeper into physical retail shops comes in a sensitive political climate. The company could be perceived as being a threat to some of the 3.4 million Americans who work as cashiers, according to the Bureau of Labor Statistics. On the campaign trail, Donald Trump repeatedly criticized Amazon and its founder Jeff Bezos for “getting away with murder tax-wise” and having “a huge antitrust(反垄断) problem.” Will the President& shy; elect add “job killer” to the list of criticisms?

Amazon's effort to launch a new kind of retail store predates(在……之前) the rise of Donald Trump. “Four years ago we asked ourselves: what if we could create a shopping experience with no lines and no checkout? Could we push the boundaries of computer vision and machine learning to create a store where customers could simply take what they want and go?” The company says on an informational page about Amazon Go. For now, Amazon is starting slow. The Amazon Go is only open to Amazon employees in our Beta program, and is scheduled to open to the public in early 2017.

1.In Amazon Go, people can ________ .

A. buy products by paying cash

B. buy carts without scanning a QR code

C. have no bother to check out and queue

D. use an app to wait in a checkout line

2.What can we infer from the third paragraph?

A. Amazon has dominated the physical bookstores.

B. Amazon can contribute to reducing the cost of staff.

C. Amazon manages to take the place of physical shopping.

D. Amazon can ignore each customer's advice in all situations.

3.The reason why Donald Trump repeatedly criticized Amazon Go is that Amazon Go  ________ .

A. would result in a political crisis

B. would threaten the career of cashiers

C. may result in a huge antitrust

D. is No.1 job killer in the list of criticisms

4.The main purpose of writing the passage is  ________ .

A. to introduce the Amazon Go store

B. to explain how Amazon Go works

C. to arouse people's interest in Amazon

D. to indicate Trump's attitude to Amazon

Answer

1.C

2.B

3.C

4.A

【解析】这篇文章是一篇新闻，讲述了亚马逊向实体零售领域发展，推出了亚马逊Go这一模式，但这一商业模式遭到总统川普的批评，因为它威胁了收银员的工作，并且可能违反“反垄断法”。

1.细节理解题。由第一段可知，在亚马逊Go中，人们通过扫二维码购买东西，不用排队和付款，亚马逊自动从顾客的亚马逊账户中扣款，故选C项，顾客不需要结账和排队。

2.细节推断。根据第三段“Amazon began experimenting with physical bookstores a year ago（一年前，亚马逊开始在实体书店市场试水）”可知，A项“亚马逊占领了实体书店市场”错误。由第三段By removing much of the staff needed to operate a store, Amazon keeps costs lower than traditional competitors.可知，因为不需要那么多员工，亚马逊的费用比传统竞争者要低，B项正确。C项“亚马逊设法要取代实体购物市场”和D项“亚马逊从来都不采纳顾客的意见”在第三段没有涉及，无法从第三段推断出，故选B。

3.细节推断题。本题答案在第四段中，Donald Trump repeatedly criticized Amazon and its founder Jeff Bezos for …… having “a huge antitrust(反垄断) problem.（川普批评亚马逊，因为它在反垄断方面有问题）可知，故选C。

4.主旨大意题。本文首先介绍了亚马逊Go，然后描述了这种新的实体超市模式，接着介绍了人们对此模式的不同评论，最后说明了亚马逊Go下一步的发展计划。因此，总体来看，本文就是对亚马逊Go的一次全面介绍，应选A。B、D都只是文章的部分内容，C引起人们的兴趣可能是文章的目的，不是文章的主要目的。