—Do you know anything about British hist...

阅读下面的文字，用英语写一篇100—120词的短文。（说明文）

近来，某书店生意不景气。假若你是店员，请你给店主写份报告，提出自己的建议，以吸引多的年轻人来店购买书刊。

A few months after returning the US from Germany, I took part in a college course in French. Since I have learned to speak German good in Germany, I thought that it might be interested to begin studying another language. At the first class, the teacher ask us to do a pronunciation exercise, in which he would say a word or two in French, and each student would do their best to copy. When he got to me, he kept having me to say more words, and I finally asked him why. “I find it great funs. It’s the first time I’ve heard an American speak French with a German accent.” he explained it.  

Making an advertisement for television often costs more than a movie. For example, a two-hour movie costs $6 million to make. A TV commercial can cost more than $ 600 a second. 54  Which is more valuable, the program or the ad? In terms of money---and making money is what television is all about—the commercial is by far the most important.

Research, market testing, talent, and money—all come together to make us want to buy a product.  55  The sales of charm went up once the ads began. TV commercials actually buy their way into our head.  56 

And the ads work because so much time and attention are given to them.  57 If you want to get a lower-middle-class buyer, make sure the announcer has a tough, manly voice. Put some people in the ad who work with their hands. If you want to sell the products to an upper-class audience, make sure that the house, the furniture, and the hairstyles are the types that the group agree with . if you want the buyer to feel superior to the character selling the product, then make that person so stupid or silly that everyone will feel great about himself or herself.

We laugh at commercials. We don’t think we pay much attention to them.  58 The making of a TV commercial that costs so much money is not a kid stuff. It’s a big,big business. And it’s telling us what to think, what we need, and what to buy. To put it simple, the TV commercial is a form of brainwashing.

E. Here are some rules of commercial ad making.

F. TV commercials are a good guide to buyers.

G. But evidence shows we are kidding ourselves.

Writing being largely a self-taught occupation, texts on how to get about it -though great in number- seldom are of much use. .www.7caiedu.cn

You try, and fail. Then try again. Until at last, if you have some gift for it, the failures become less frequent, or at any rate less apparantly.

It is this ability to cover up one’s defects that is finally regarded as accomplishment or achievement.

Along the way there are the discouragements of unkind criticism, outright rejection, troublesome insecurity and irregular inability to meet debts.

It is uncommon, therefore, to come across a book containing advice of much practical value for anyone toying（漫不经心地考虑） with the dangerous idea of staring on a writing life.

A friend recently lent me such a book, however - one I wish I’d had the luck to read years ago, and which I would recommend to any young person devoted to making a career of words. It is the autobiography （自传） of the English novelist Anthony Trollope, first published in 1883, the year after his death.

Needing some means to support himself, Trollope at age 19 worked as a junior clerk in the British postal service. He was at his desk at 5:30 each morning to write for three hours. And he remained in the mail service 33 years, long after reputation and prosperity had come to him.

Now, what of his advice in his works?

1. For safety’s sake, arm yourself with some other skills, some other line of work to fall back on（求助）。 That way, failure at writing, though the disappointment may appear, will not mean ruin.

2. Do not depend too much on inspiration. Writing is a craft, which Trollope compared to the craft of shoemaking. The shoemaker who has just turned out one pair of his work sets to work immediately on the next pair.

3. Have a story to tell, but, more important than that, people with characters who will speak and move as living creatures in the reader’s mind. Without memorable characters, story alone is nothing.

4. Meet your deadlines. Life is endlessly “painful and troublesome” for writers who can’t finish their work on time.

5. Do not be carried away by praise. And, above all, do not be injured by criticism.

6. Understand the risks of writing for a living. “The career, when successful, is pleasant enough certainly; but when unsuccessful, it is of all careers the most painful.”

1.This passage mainly discusses__________.

2. From the context we can figure out that the underlined word “defect” in Paragraph 3 means__.

3.According to the author, writing _______.

4.From the passage we may infer that the author is most probably        

Forgiving someone who has hurt you or let you down is never an easy thing. Several new studies, however, say that it could have a lot of health benefits. When you think of forgiveness, you probably don’t think of it as being a health or medical problem. Studies from Stanford University, on the other hand, show that something like anger can change your well-being.

When cartoon book characters like the incredible（难以置信） Hulk get angry, they change colours and often gain special power. In the real world, anger is less obvious and may be more dangerous. That’s why Professor Fred Luskin, founder of the Stanford Forgiveness Project and author of Forgive for Good, says holding on to anger and hatred can harm your physical and mental health. Two new studies seem to show the same idea.

The studies find that people who are able to forgive feel less stress, less back pain, and less depression（沮丧）。 They also have fewer headaches, lower blood pressure, and fewer problems on sleeping.

So it doesn’t matter if your anger is caused by the traffic or other things. Learning to let it go is important. Techniques such as deep breath or thought can help. Or just ask yourself if it’s worth hurting yourself by staying angry with someone else.

Forgiveness does not mean that you simply accept what happened and say it’s OK. Instead, it’s a way of making peace with yourself about what happened in the past. .www.7caiedu.cn

1. The author of the passage tries to make his viewpoint clear ______.

2. The example of the cartoon book characters is taken in the passage to____.

3.The underlined phrase “holding on to” in this passage possibly means“__”。

4.The best title for this passage is probably _______.